Lifestyle Lean.Look and feel incredible.
Two websites for a coaching and athleisure brand: one to enquire, one to shop. Website · eCommerce · Branding

Lifestyle Lean coach men and women around the world to their best body yet. But it's more than coaching, it's a whole lifestyle, and that includes what you wear.
- Client
- Lifestyle Lean
- What we did
- Coaching website, online store, logos
- Working together
- Ongoing, as part of their team
The challenge
Lifestyle Lean aren't just a fitness company. Both websites had to carry the brand's ethos and mission, and still get people to enquire, learn and buy.
Our approach
We designed and built the store to sit alongside the coaching and transformations site, so customers can move between the two and live the full lifestyle.
The result
Two sites that feel like one brand, and a team who can keep tweaking and changing things as the business evolves, with us on hand when they need it.




A fusion of fitness and fashion.
As well as looking after Lifestyle Lean's websites, we designed the logos for the athleisure range, Lifestyle Ath.
It's built on a simple belief: feeling good is just as important as looking good.
Soap have built our website for us and we are so happy with it. They have been so responsive with helping us work on tweaks and changes as we evolve, which every site needs.
We've had so many compliments on our website, and we love working with Soap, who we see as an extension of our team.
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